The Soda Garden—Brand Identity

The Soda Garden is a start-up beverage company specializing in dirty sodas, energy drinks and lemonades. I developed a playful, energetic brand identity designed to stand out at pop-up events and translate easily across signage, menus, apparel and merchandise.

The identity combines bold typography, a bright color palette and a custom soda-and-flower icon that brings the “garden” concept into the brand. The flexible logo system and supporting pattern create a cohesive visual language that can grow with the business across both physical and digital applications.